What are keywords and How to find them
When users are looking for information online, they will normally visit a search engine (Google, Bing, Yahoo, Ask, etc.) and then type in some words describing what they are looking for. After that,...
View ArticleSocial Media: Benefits to SEO and How to Apply Your Keywords
Search engine optimization used to be all about keywords, meta-tags and content creation. Over time sites have become more diverse. Quality components have gained ground creating the need for more...
View ArticleHow to Run an Online Competitor Analysis (Part 2)
In this case we will take a look at the competitors’ social media strategy by examining what they are doing in the social media Space. Luckily for us, there are free ways to research this online; you...
View ArticleHow to calculate the Social Media ROI
In this post I will show you how to calculate the ROI of your social media activities. It is important to clarify that we can only estimate the social media return and ROI, as in most areas of...
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